The mom and educator behind the brand.

I’m Deanna — founder of The Mindset Tapestry and mom of two. My inspiration to create The Mindset Tapestry all began with a two‑year‑old and an advent calendar.

It was Christmas 2022 when I introduced my family’s advent calendar to my son. Hung on the pantry door, the daily routine became a quiet sense of peace, love, and happiness during the hectic mornings before work and daycare.

I was pregnant with my second child and overwhelmed by life’s stressors, so I used this as an opportunity to have one positive moment with my mind before the rush of the day began. He loved it too — every morning he’d jump out of bed excited to “do the calendar with mama.”

So many teachable moments were made during this time that inspired a sense of vitality and value in this simple tradition. When the holiday season was over and the advent calendar was packed away, we both missed that time together.

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And this is where my mom-and-teacher brain kicked into gear…

I began to ask myself how I could incorporate a daily routine that was quick and interactive, but most importantly, instilled positivity and mindfulness. I was also navigating my own postpartum mental health, and a practice of positive affirmations on my commute brought a sense of self‑love, happiness, and acceptance. I realized I wanted to give my children and my students those same tools.

The Mindset Tapestry is a culmination of my personal journey with mental health, love for my children, and the countless students who have made lasting impressions on my life. My mission is to impact children all over the world in a way that inspires their self‑worth and instills deep connections between them and their loved ones.